Marketing Consultant
WHO YOU'RE GETTING
Throughout my career, I have exceeded teams and clients expectations. Unconventional in my career path, I have developed into a problem-solving contributor. My exceptional ability to understand the needs and wants of clients and teams allows me to think critically outside the box for the best results. Not pegged into a corner, my marketing prowess consistently shows in the methodical process in form of results for campaigns and long-term company goals.
MARKETING CONSULTANT, KLEIN FINANCIAL CORPORATION
(Jul 20'-Sep 20)
Launched digital brand rebrand for 4 properties. Developed content structured UX solutions through data, provided paid social strategy, contract negotiation, system and process restructure, and comunication with C-Level board. Develop new client opportunity strategy for 2021.
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Increased SEO by 10% to 92+ rating
Optimized lead conversion bottom funnel by 70%
Implemented Project Management Standards
Developed and launched new company messaging via digital and social media
Developed AD spend strategy for monthly increase of 30% during COVID for Facebook, Instagram, and Google Search.
MARKETING & BDM, TINY GIANTS CO
(April 19'-June 20')
TGCo. is a global media and marketing agency focused on Strategy, Creatives, and Production. Located in Sydney, Germany, and Los Angeles all projects are shared on a 24hr cycle, bringing continuous workflow and project management for each client. My role overlapped 2 time zones and pulls from European and Australian audiences for marketing strategies and communication styles.
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Plan and execute marketing strategies for clients and internal procedures
Build the on-boarding process for all clients regarding digital, social, and research projects
Generate and present monthly reports to TGCo. CEO and all project contacts
Manage, build, and maintain clients communication for the U.S market
Concept digitaly native campaigns
Lead Market Research
Social Media Management
Presentation & Public Speaking
Client Development
Google Analytics Reporting
Implement Email Marketing
Ad Spend Management
Brand Strategy
Major Wins: Increased inbound leads by 600% and built internal marketing vertical
MARKETING DIRECTOR, WEDGWOOD - AXIOM HOME WARRANTY
(June 17'-March 19')
Axiom was an insurance provider for direct to consumer and real estate brokerages in California and Nevada. The newest company amongst its competitors. While at Axiom, I researched and implemented sales solutions that helped support the sales team.
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Major Wins:
Increased monthly transactions by 475% resulting in $275k monthly revenue
Executed email campaigns that produced 40% conversion rate (industry avg. 17%)
Help rank top 4 companies in California (list of 9)
Grew audience impression by 200% with engagement of 40%
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Day to Day:
Social Media Management
Collateral Development
Sales Funnel
Ad Spend Management
CRM Management
Email Marketing
Conducted trainings for sales team and real estate agents.
SOCIAL MEDIA MANAGER, CAREER CARDIO
(Aug 15' - Jan 17')
Responsible for generating social media content and producing SMO.